Marketing Services
The Marketing Tools and Strategies Used are as Important as the Marketing Tactics
To be successful, marketers need to deliver:
- The right offer
- To the right prospect
- With the right tactics
- Using the right creative
- Then repeat it...over and over!
It is actually easier than it sounds when it is approached more as a science and less like an art. Lorex provides tools like these to the marketing fulfillment we provide:
- Data modeling
- Demographic mapping and analytical tools
- Data segmentation and targeting tools
- Tracking: call, pixel and purl
- Address-level matchback
- Cradle to grave fulfillment of most marketing tactics
- Integrated COOP Management including branding and legal approval as well as COOP Accounting
Maps-to-Marketing™: KMZ Snapshot™
KMZ Snapshot™ is a basic market analysis of a target area that you define via KMZ or SHP file.
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Competitive Analysis
Know Your Competition's Service Area? Analyzining Their Market Could Give You the Winning Edge
Maps-to-Marketing™: Proximity
Put a visual to your ProximityPlus™ digital or direct mail radius marketing!
ISP Targeting
ISP's need to understand the competitive landscape of their service area at the ADDRESS LEVEL. This does it!
Sales Territory Mapping & Analysis
Gain a deeper understanding of sales territory potential, current market share and more!
Wind Path Analysis
Communicate with Homes and Businesses Impacted by a Wind Event
Flood Zone Communication
Use to target safety or marketing communications to flood zone residents and businesses that may need your help.
Hail Storm Analysis
Identify and understand detailed information about homes and businesses impacted by a hail event.
Address Match™
Append mailing addresses to anonymous website visitors! Then target with direct mail.
Digital D2D™
Reach your client’s neighbors through hyper-accurate IP Targeting using Lorex’s advanced digital door-to-door ad tech.
IP Match™ - Digital Display Ads
Cookieless Digital Advertising!
IP-OTT™ Video Advertising
OTT Video ads target users of streaming services like Hulu, Roku and Pluto TV.
